Following the 2023 publication of the Comparative Analysis of Taiwan's Green Trademark Industry in the Last Ten Years, TIPO has continued its research by incorporating the latest statistics to analyze the current state of Taiwan's green trademark industry. The newly completed Analysis of Taiwan's Green Trademark Industry offers insights for businesses on how to strategically position their green trademarks to address global climate change and net-zero emission strategies.

Referring to the European Union’s definition of green trademarks, TIPO defines "green trademarks" not by the "trademark reproduction" itself but by the designated goods and services contained in the trademark applications and their Nice Classification. The report examines the distribution of applications over the past decade in nine major categories: energy products, transportation, energy conservation, reuse/recycling, pollution control, waste management, agriculture, environmental awareness, and climate change. It also includes data on the number of applications, percentages, and trends in each category.

Over the past decade, green trademarks have accounted for approximately 14.49% of all trademark applications in Taiwan, demonstrating an increase from an average of 13.00% in the early period (2014-2016), 15.31% in the mid-term (2017-2020), to 14.64% in the later period (2021-2023). While there was a slight decline in the latter period compared to the mid-term, the long-term trend demonstrates a growing awareness of carbon reduction, low-carbon initiatives, and green energy within trademark applications. The top three categories are energy conservation, pollution control, and energy products, accounting for nearly 80% of all green trademark applications, highlighting the industry's focus in these three key areas.

• Publish Date : 2024-09-25
• Update : 2024-09-25
• Organization : International Legal Affairs Office
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